We already covered the 6 proven ways you can add value to your eggs.
And in this post, I’m going to tell you why I’m going to add value to my eggs — and why I you should too. Hopefully you’ll see what I see in value addition and be inspired to do more.
Eggs value addition can transform a normal poultry farm into a highly profitable agribusiness. Because most farmers only sell raw eggs, value-added products immediately set you apart.
Additionally, the process unlocks better markets, higher margins, and long-term stability for your layer poultry farming business.
1. Value Addition Helps You Make More Money
For example, a tray of eggs sells for Ksh.350–500. However, that same tray can produce five bottles of 350ml liquid eggs. Each bottle sells for around Ksh.350 (2020 pricing)
Therefore, one tray becomes Ksh.1,750 instead of Ksh.500.
And you get a decent profit percentage after you deduct the costs.
Would you want 10% of Ksh.1750 per tray or 10% of Ksh.500?
Moreover, this simple shift allows you to increase profits without buying more chickens. Farmers who embrace eggs value addition often discover new income streams that keep their farms stable throughout the year.
2. Value Addition Allows You To Offer More Quality And Safety
Perfect for bakeries.
Raw eggs spoil quickly, usually within 30 days. Meanwhile, pasteurized liquid eggs last much longer and reduce contamination risks like salmonella. Consequently, bakeries, restaurants, hotels, hospitals, and institutions prefer them.
Egg powder goes even further. It supports pharmaceutical companies, food manufacturers, and other large industries. Because these markets value consistency, they become reliable buyers. This level of quality is difficult to achieve without eggs value addition, and customers appreciate the difference.
3. Value Addition Keeps Competition Low
Everyone sells table eggs. However, very few farmers produce liquid eggs, egg powder, or premium processed products. As a result, you enter markets with almost no direct competition. Early adopters benefit from higher demand, stronger pricing power, and better visibility.
Eventually competition may grow, but farmers who start now position themselves as leaders long before the rest join.
4. Value Addition Attracts Better Customers
Cheap products usually attract difficult customers. Premium products, on the other hand, bring in professional clients who value quality and understand pricing. Consequently, you begin working with bakeries, caterers, institutions, supermarkets, and manufacturers.
These customers buy in bulk, pay promptly(if not, their terms are favourable), and remain loyal. Since they prefer stable suppliers, your revenue becomes more predictable.
5. Value Addition. Creates Deep Fulfilment And Purpose
Farmers who practice eggs value addition often experience a stronger sense of purpose. Imagine supplying powdered eggs to companies or delivering safe liquid eggs to marginalized communities. Even better, imagine employing dozens of people because your processing unit keeps expanding.
All these achievements create fulfilment because your poultry farm begins to serve a larger purpose. Impact grows alongside income.
6. Value Addition Is More Fun
New challenges make the farming journey more enjoyable. Innovation brings learning, creativity, and growth. Because value addition involves testing, improving, and building new products, every step becomes exciting.
Even difficult days feel meaningful when you are building something bigger than a tray of eggs. Fun is a powerful motivator, and value addition brings plenty of it.
And as you know fun is one of the core values of secret layers.
If it’s not fun we won’t do it – just like Sir Richard Branson says.
If you want support as you begin your eggs value addition journey, register for my Regular Layer Chicken Digest tips and get a Free Layer Poultry Guide.
You’ll get practical tips, strategies, and business insights that help you grow a profitable, resilient, and impactful poultry farm.
See you next Friday!
carlosdeche4040@gmail.com
secretlayerske@gmail.com